Myriam Martin is manager of projects area at TICBioMed, Murcia eHealth cluster. She is specialized in the implementation of projects aimed to meet challenges in Health that can be solved with the use of ICT, spotting areas of opportunity for the development of profitable eHealth innovation, interacting with potential customers and end-users (healthcare managers, professionals, patients, etc.) and putting a strong emphasis on Business Modelling, in order to realistically address market opportunities in the eHealth space.
She has the experience in providing entrepreneurs with the tools to ensure that their companies and start-ups have the leading edge, helping them to identify key focuses and provide them with a strategy to launch.
Since 2013, she has managed the Murcia Living lab in the framework of the EU project FICHe, an eHealth accelerator aimed to shorten the go-to-market process for ehealth SMEs and start-ups, as well as the READi for Health project aimed to pave the way for the take up of eHealth by identifying the needs and, by addressing the eHealth policy challenges, promote the development and upscale of eHealth solutions.
Myriam graduated in 1992 in Economics and Business at ICADE (Pontifical University of Comillas) in Madrid, and is Master in Business in the European Community.